This fact sheet from Utah State University Extension summarizes a 2024 study on consumer preferences for locally grown cut flowers at farmers markets in northern Utah. Findings highlight strong consumer interest in locally sourced, high-quality, and susta...
Americans purchase 10 million cut flowers daily, spending close to $7 billion annually (Tegethoff, 2023). The majority (80%) of the flowers sold in the U.S. are grown internationally in climate-optimal countries, such as Ecuador, Columbia, and Kenya (Li, ...
This fact sheet discusses the results of a study conducted in early 2024 with wholesale flower buyers operating in the Intermountain West. The study was intended to provide local cut flower growers with pertinent information on wholesale buyer prefere
For generations, flowers have been used to show affection and appreciation, given as gifts, and used for decoration or ornamentation (Oppenheim, 1996). Defined as flowers, blooms, or buds separated from their bearing plant that may be sold as single stems...
Cut flowers may be sold in large quantities to wholesale distributors or florists, or they may be sold directly to consumers through farmers markets, community-supported agriculture (CSA) programs or subscription services, or “U-pick” operations.
This fact sheet, the second in a two-part series, outlines a study conducted in January 2024 with florists operating in the Intermountain West. It provides local cut flower growers with pertinent information on florist preferences for sourcing flowers loc...
Flowers are most often purchased for personal use, with interior home decoration as the primary reason for cut flower sales in the United States (PR Newswire, 2022; Yue & Hall, 2010). However, gift use is also a significant reason for flower sales, with A...
Cut flower production is a small, rapidly growing, and dynamic industry in Utah. Other states are also experiencing tremendous growth and looking to Utah, particularly Utah State University (USU) Extension programs, to meet grower needs.
