Bear River Heritage Area

The Economic Impact of Bear River Heritage Area Tourism
Date: July 11, 2013
Call Number: CSEE Research Report #5
Researchers: Paul M. Jakus, Steven W. Burr, Tyler A. Baird, Carlos Silva
Summary: Covering seven counties in northern Utah and southeastern Idaho, the Bear River Heritage Area (BRHA) is recognized as a State Heritage Area by both states, and consists of a consortium of heritage sites, attractions, and businesses with historic ties to the region. This study provides an initial understanding of the economic impact of spending by BHRA visitors as tourists.

A Study of the Bear River Heritage Area
Date: July 11, 2013
Call Number: IORT-PR-2013-1
Researchers: Steven W. Burr, Tyler A. Baird, Kevin W. Bennett
Summary: This study includes the combined results of two separate studies of the Bear River Heritage Area (BRHA) in Northern Utah and Southern Idaho:  The Bear River Heritage Area Visitor Survey and A Qualitative Analysis of the Endorsed Businesses and Artisans of the Bear River Heritage Area.  This first section, as its name implies, investigates the visitors to heritage sites within the BRHA boundaries, dealing primarily with visitor demographics and an importance-performance analysis.  The second study investigates the privately owned, heritage businesses and artisans that are affiliated with the BRHA.  Their demographics, values, and willingness to pay for their affiliation, as well as their relationship with the BRHA were investigated.