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Ensuring
Effective Community Involvement in Urban Forestry Programs
by Michael Kuhns, Extension Forestry Specialist
Community involvement in urban forestry often is viewed as simply
enlisting volunteers to supply labor for planting or restoration
projects. Such activity is a narrow interpretation of what community
involvement should be. Community involvement must include residents
who will be impacted by a project, involve them early and throughout
the process, and ensure some citizen control over the process. Educational
efforts should be considered as two way; urban natural resource
professionals may have as much to learn and as great a need to change
perspectives as the community impacted by a project.
Effective Community
Involvement Strategies
Involve the Community Throughout the Process
The community (residents, businesses, agencies or other organizations)
should be engaged early in the "idea" stage of the planning
process, and provided opportunities to share its interests, needs,
and concerns. For example, a task force that is representative of
community interests could be established to generate ideas and explore
opportunities and concerns. This approach helps to ensure that communication
channels are open with individuals not directly involved, builds
momentum for community interest and commitment, and allows for diverse
perspectives to be considered.
Understand Your Audience
To effectively involve the community and respond to their needs
and interests, you should consider the community's cultural background
and perspectives; its socio economic, education and age composition;
existing neighborhood resources (such as its trees, parks and other
open spaces); and community context, including recent developments
and activities (such as siting of a facility that is adverse to
community health that has resulted in community distrust of imposed
activities).
Build Broad
based Support
Bringing together representatives of diverse community interests
(including civic, business, and social service organizations) to
identify goals and resources and collaborate on program efforts,
helps to broaden support and minimize obstacles. Understanding the
community's goals provides the opportunity to link program efforts
to local goals and developments, making them more relevant to the
target audience.
Provide Resources
and Tools
Provide neighborhood residents and organizations opportunities to
acquire the necessary skills and resources that will help build
their capacity to sustain efforts over time. Residents are the most
vital of resources communities have to draw upon. Mechanisms for
bringing people together for planning and implementation, as well
as training to enhance participants' skills, may be what is needed
most.
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